We successfully launch brands
and new product innovations
Our Story
How we established ourselves as an international leader in PPE products.
Pryme is Australia and New Zealand's leading provider of industrial PPE products including hydration, cooling, ergonomics, tool tethering, skin care and sunscreen. Whilst travelling in the United States, Terry Houlihan came across an opportunity to combat heat stress injuries and dehydration in the workplace. Pryme was born to anticipate on these problems along with accompanied products. Knowing the lack of awareness and products that aid hydration, Terry saw one brand sticking out form the rest. That brand was Sqwincher.
In 1999 Pryme was officially registered for business with Sqwincher being their principal product range. Pryme's focus was, and still to this day, to raise awareness and to combat heat stress in the Australian and New Zealand workplace. Over the years, Pryme has established itself as an international leader in a wide variety of PPE products. Pryme is now active in Australia, New Zealand, the South Pacific rim, Asia, the middle east, and South Africa.
Besides combating dehydration with Sqwincher, Pryme adds more value to the industrial PPE market with the global brands Ergodyne and Peter Greven. With Ergodyne being the leader in a wide range of work gear products and Peter Greven in industrial skin care solutions.
Pryme has strategic locations in Brisbane, Perth, and Auckland New Zealand to effectively supply the Australian and New Zealand markets with PPE needs. With over 20 years of experience in distribution throughout Australia, New Zealand, and other parts of the world, Pryme is the largest provider of Sqwincher, Ergodyne, and Peter Greven outside the USA.
Meet the team
Get to know the people behind Pryme.
Our History
Pryme are a successful family owned and operated business.
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1999
Pryme Australia and Pryme New Zealand established with Sqwincher as its core business
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2003
Headquarters and warehouse established in Darra.
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2007
Pryme Australia expands into a larger warehouse and office facility.
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2010
Pryme signs distribution partnership agreement with Ergodyne.
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2012
Perth warehouse established
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2013
Awarded 'Supplier Of The Year' by Westfarmers Industrial & Safety for Growth
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2014
Pryme welcomes global skin care brand Peter Greven to its portfolio
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2014
Pryme signs global supply partnership with leading logistics provider and Singapore warehouse established.
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2017
International freight forward agreement and new modern office
